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WHRO Public Media has been selected to participate in the national Public Media initiative:
American Graduate: Getting to Work

The goal of this initiative is to develop partnerships throughout Hampton Roads to help change the paradigm from the expectation of college being the only track after high school and inlcude alternative career pathways that lead to gainful employment in local high demand skilled jobs for students and young adults ages 16-24, returning veterans, and adults in career transition. 

Change the paradigm from the expectation of college being the only track after high school and include alternative career pathways that lead to gainful employment in local high demand skilled jobs. 

Change the perception to convey these jobs really are rewarding careers.  A new label is starting to emerge to replace terms such as “middle skilled” and that is “skilled careers.” 

Promote the advantages. Certifications and credentialing in skilled careers can:
  • Start in high school
  • Result in zero debt or significantly less debt, as compared to a four year degree
  • Offer individuals a competitive salary immediately upon entering the workforce
  • Be a channel to explore career paths while being employed and a spring board into a college degree in a chosen field

Promote the opportunity. These skilled careers cover occupations such as medical assistants, telecommunication technicians, and maritime workers.  Additionally, as baby boomers retirement presents a future shortage, there will be tremendous opportunities for youth. 

Connect to pathways by providing youth with access to career options and the necessary training, the up-and-coming workforce can be better prepared to fill jobs of today and the future.

 
In American Graduate Phase Three WHRO will produce content that will:
• Highlight local in-demand skilled jobs
• Promote the career pathways for students and workers 
• Identify the existing barriers to employment
• Raise the perception of these jobs and show they are highly-regarded and valued occupations
 

Content

HearSay with Cathy Lewis
The HearSay series will discuss the state of the local workforce, future job market and career paths with economic leaders, leaders in education, and business Leaders.
March 28, 2018 Denbigh Aviation Academy
June 14, 2018 A Life on the Water
 
Educationally Speaking
Is a series that explores exploring challenges to entering the workforce facing today’s youth and local soluctions through interviews wtih educators, business leaders, and trade/vocational leaders on future job needs. 
Click here to explore the series.
 
Career Pathways Interstitials
These digital interstitials will promote high demand local careers and the pathways to these jobs by highlighting local individuals' stories. Viewers will gain insght around the education and/or training available to these rewarding careers as well as glimpse into the person's life.  These will be shared via broadcast, digital, and social platforms and shared with stations via NETA. 
 
Regional Workforce Convening
WHRO will work with partners from Hampton Roads’ key industry as well as organizations supporting pathways to "skilled careers" to convene come together at a community wide engagement to address issues.
 
For more information, or to be a part of the initiative, contact: 
 
Nancy Rogan I Director of Community Engagement I nancy.rogan@whro.org I 757-889-9415

 

 

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